FOR IMMEDIATE RELEASE
Contact:WP Wireless, A Division of World Products Inc.
Melissa Stone, Marketing Director
707-996-5201 x 224
mstone@worldproducts.com
or
Norman Smith, VP, WP Wireless
WP Wireless Named Preferred Antenna Partner to Springboard Retail Networks Concierge Shopping Cart Program
SONOMA, California - WP Wireless, a division of World Products Inc., has been confirmed as the preferred antenna partner for Springboard Retail Networks ConciergeTM shopping cart program.
WP Wireless stood out as the vendor of choice, according to Sylvain Perrier, Vice President of Springboard Retail Networks. “They were able to provide a tailored antenna solution for our WI-FI 802.11a/b/g-enabled Concierge platform with superior performance at an unbeatable price. WP Wireless really understands the price-performance trade-off’s with embedded antenna designs and delivered working prototypes, as well as the initial 1,000pc pilot build, in record time. We are delighted with our choice of WP Wireless as our antenna partner for this crucial program.”
Upon receiving news of this selection, WP Wireless Vice President Norman Smith said, “We are absolutely delighted to be partnered with Springboard Retail Networks in the launch of this very exciting and innovative product that promises to revolutionize all of our shopping experiences.“
WP Wireless’ custom-developed 802.11a/b/g dual band diversity antenna solution is enabling the Concierge Shopping Cart to operate in stores with optimum RF performance, maximizing range and minimizing indoor multi-path effects, resulting in an outstanding customer experience.
About WP Wireless
WP Wireless provides commercial, off-the-shelf and custom antenna solutions serving the digital cellular, Bluetooth, WI-FI, UWB, handheld consumer wireless devices, handheld global positioning system (GPS) navigational talk devices, laptops, telematics and industrial wireless/AMR markets. WP Wireless is a division of World Products Inc headquartered in Sonoma, Northern California, USA, with applications and sales offices throughout the Asia-Pacific region.
World Products Inc. is a privately held company that was incorporated in Minnesota in 1969. World Products Inc.’s other two major business groups serve the telecommunications, automotive and surge protection markets.
For more information on WP Wireless antenna solutions please visit http://www.wp-wireless.com.
About Springboard Retail Networks
Springboard Retail Networks spearheads the development of retail electronic communication systems. Our goal is to increase profitability and promote competitiveness between retailers and vendors, while catering to the individual needs of consumers.
With our innovative technology, we enable retailers to track or predict purchase patterns and effectively target consumers in store with advertising. We directly support the needs of consumers with user-friendly shopping solutio
ns which aid in making smart and valuable purchase choices, resulting in improved brand loyalty.
As the first corporation to successfully tailor the shopping experience, we fine-tune the tools which retailers and consumers both want and need.
